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  • 1 Jun 2019 6:23 AM | Lori Crete (Administrator)

    I absolutely love going to The International Esthetics, Cosmetics & Spa Conference.

    This year’s IECSC Conference is happening June 15 -17th, at the Las Vegas, NV Convention Center.

    I have been attending IECSC faithfully for about 15 years and over the years I have learned how to remove the overwhelm and overspending, and instead focus on using the conference to create long-term success and increased profits in my beauty biz practice.

    Tip #1

    Take some time to become clear on what you want to take away from the show.

    Think about areas of void in your beauty biz and create a list of ways to enhance your existing practice.

    Use these bullets to create a list of what you want to gain from the show:

    • Info on a product line
    • Deals on supplies such as muslin, cotton, wax
    • New Equipment
    • Education
    • Finding out about hot new industry trends

    Figure out where it would be wisest to spend your time once at the show.

    Tip #2

    Get a copy of the IECSC magazine or visit their website and become familiar with the floor layout and the exhibitors who are attending.

    Visit some vendors websites to gain more knowledge about the companies that spark your interest (they are noted under the company name).

    Tip #3

    Make your “Top 5 Must Visit Booth List” and map out each vendor’s location.

    The Virgo in me takes the time to circle and number the booths I want to visit, so you know how to move around efficiently and not waste a bunch of time zigzagging the trade show floor.

    Stay focused and visit your top 5 booths first, as this will contribute to strategically purchasing what you need, and will help you avoid overspending.

    Tip #4

    Attend one educational class in an area that:

    • Feeds your skin care soul
    • Helps you gain confidence/knowledge in an area where you tend to shrink instead of shine
    • Check out a class surrounding something you have been hearing a lot of buzz about and want first hand info to see if it’s worth investing in

    I will be teaching a class on Sunday with Emily Sindlinger co-founder of Sorella Apothecary:

    Elevate Your Business With Two Industry Experts

    By Emily Sindlinger & Lori Crete

    When: Sunday June 16th 2019 1:00pm - 2:30pm

    Where: IECSC Las Vegas, NV

    Room: N 207

    Live facial demo with lori at 3pm Sorella booth 1345

    Details here: https://iecsclasvegas2019.sched.com​

    Tip #5

    Call your Credit Card Company and let them know you will be traveling.

    No joke… my credit card used to get shut off every year at the Blinc Mascara booth.

    Blinc is located in FL. and I am in CA so it would alert my cc company of potential fraud.

    I would then spend 20 minutes on the phone trying to get it resolved… 20 minutes I could have spent shopping or learning.


    BONUS TIP: If you are a Beauty Biz Club Member visit the Essentials General Forum pinned post and plan a meet up with other members!  I will use the same post to let you know where to find me on Sunday night as we always hang out for a chat after the show!

  • 7 Jan 2019 8:04 AM | Debbie Rebar (Administrator)

    Traditionally in The Beauty Biz Club, we provide one success training each month inside the club, but for the next two months we will be adding additional trainings (at no additional charge), to help you kick off 2019 ready to create beauty and success.

    TODAY January 7th Part I
    The Growth Bank: A 5-Step Success Achieving System
    is ready for you in the Essentials Training Archive, find it here: https://beautybizclub.com/Essentials-Replays/6987214

    In this training, you'll learn a step-by-step goal-setting blueprint that teaches you how to avoid cash depleting mistakes and make wise investments that greatly contribute to your success.

    Not an active member? Click here to sign up.

    January 14th 9am PST
    The Growth Bank Part II
    - Join a live session with Lori where you'll put your new knowledge into action and create your customized profitability plan for 2019.

    Club members click here to register to join live.

    Not an active member? Click here to sign up, then go to the events tab to register to join live on January 14th

    February 4th Part I
    Microcurrent - What it is. What it does. How it works.
    with Jane Mann, Microcurrent Guru (& Lori's micocurrent mentor)

    If you have microcurrent, are thinking of purchasing a microcurrent machine, have clients asking you about microcurrent, or you simply want to learn more about improving the skin on a cellular level, this is a success training happening inside the club that you won't want to miss.

    Jane usually charges $700+ for this type of training and this one is available to club members for your monthly membership fee. #lucky

    Club members will find this in the Essentials Training Archive on February 4th.

    February 11th 9am PST Part II
    Microcurrent Question & Answer with Jane Mann

    Jane will be live for Q & A time. Come with your questions and she'll be ready to help you create beauty and success with microcurrent.

    If you're not an active member and you want to expand your beauty biz success with these trainings, Click here to sign up: https://beautybizclub.com/join-us

    Wishing you much success in the year ahead (and beyond!)

  • 19 Nov 2018 8:18 AM | Debbie Rebar (Administrator)

    by Lori Crete

    It happens to us all...

    I often get asked if I ever have a bad day or if I ever have chaos in my life, or if I ever have meltdowns.

    The answer is, yes. Yes I do.

    But I don’t let less than ideal circumstances derail me from my goals. Read on to learn how I regroup when I’m faced with challenging situations.

    When I was making the major life and business transition to move my business out of LA, I’d decided to take two weeks off from working in the treatment room so I could get things unpacked, get the needed paperwork for my new business in order, and work on some new offerings for my coaching business.

    I was both excited and nervous about taking a few weeks to settle into my new life. I found myself questioning whether or not to dive right into my new spot, but ultimately, I decided to give myself a well-deserved break.

    Honestly, I had never not worked (besides vacation time) since my 16th birthday when my dad dropped me off at McDonald's and said, “here you go they’re hiring, and you can work here till you find something else.”

    Now, while my skin never felt worse than when I had to work over the french fryer all day, I would still like to say, “thank you, dad, for teaching me the beauty of a strong work ethic and how to create a change when you’re not happy at work.” My gig at Micky D’s only lasted about a month until I found a really fun job at the local movie theater for me and for my BFF.

    Ok, so back to this transition down-time…

    I had high hopes for a mellow week to figure out who I was and who I wanted to be because the last few weeks at the spa I felt like I was having a bit of an identity crisis. I guess this “feeling off” thing is normal when we have significant change in our world, right?!?

    Well, I will be honest with you and tell you that my “eat, pray, love, and get settled” week turned into a sh&t-show of unexpected chaos.

    Here are a few highlights:

    1. Text messages and emails started flowing in from loyal followers who were upset and wanted to bring something to my attention. Someone used my trademark name, and if you own a trademark, you know that you pay a lot of money for the mark, and if you don't protect it, you run the risk of losing it.

    So, I found myself having to spend time and money on the phone with my attorney. Not fun!

    2. I had a “state of the union” meeting in one of my beauty biz coaching groups because I genuinely care about the gals who invest in working with me, and as a coach you want to push your students to engage so they can continue to bust through industry norms. 

    Whenever I do this, it creates two types of reactions...

    a. Alliance - "Ok, I get it, Lori let’s move forward together."


    b. Resistance - "Ok Lori, we aren't vibing right now."

    This time, both reactions showed up, and both showed up in a mighty way. The details don’t matter, but let's just say that I pissed off a few people and had to spend a lot of time and energy figuring out a very unexpected challenge.

    Being a coach who cares a lot about the success of her students can be difficult because there is a fine line between knowing you have to push to lead and remaining a professional, and having human feelings where it hurts to be misunderstood.

    And the last bit of chaos I was dealt with was a doozy! It was a sharp and painful dagger to my heart.

    3. I received this text from a 10-year spa client whom I love! "I take it Spa 10, and you are on to better things. I feel really bad after so many years of loyalty, you don’t reciprocate with any appreciation. No support of my business venture. I was always there to help you. I don't need so-called friends like you." 

    Ouch! and WTF!

    Her new business venture is selling skin care, and as much as I would have loved to support her, I had just moved my life of 22 years! I was incredibly busy, and I have boxes and boxes of skin care sitting in an extra refrigerator I had to buy when I moved.

    I talked about this particular story and how I responded to this text on the #GetBetterNotBitter

    So, how do I regroup and recharge when I find myself feeling drained, overwhelmed, and like I want to crawl in bed and sleep the next week away?

    I do the following three things:

    1. I have a nice talk with myself… I sit outside in a place that I designed to feel peaceful, and I say to myself, “This is your opportunity to become bitter or better - you choose.” 

    2. I look for a sign, and in this situation, I got one while taking the trash out later in the day and it was a little voice in my head that said, "Lori, just surrender, you're doing the best you can." 

    3. Become better. I do a few things that make me feel like I am becoming a better person. Rather than criticizing what is happening around me, I focus on how I can be better.

    • I hopped on the Beauty Biz Club forums and offered on the spot coaching to members who had posted questions.
    • I picked up the phone and called another gal who had been struggling with retail sales, and we talked through scenarios to turn things around.
    • I read a chapter of one of my favorite self-development books.
    • I expressed gratitude for all the areas in my life where I am truly blessed - we all have them and it’s important to acknowledge them. 

    There you have it! These are the steps that turned things around for me and quickly got me back on track.

    So how about you? What derails you and how do you get back on track when it happens?

    If you don’t have a plan for that, maybe spend a little time to create one because no matter how awesome your life is, we all experience things that pull us off track from time to time and we need to be able to pull ourselves back up quickly when that happens. If you're a Beauty Biz Club member, this would be a great forum topic that would benefit everyone! 

    P.S. - You are one of the things that I am most grateful for. Thanks for being in my world. Thanks for reading what I have to say each week. Thanks for joining me on this journey to make this industry I love a better place for us all. 

  • 5 Nov 2018 6:33 AM | Debbie Rebar (Administrator)

    by Lori Crete

    My client came in for an eyebrow and said, “I have a cold, and you should wear a mask.”

    Have you heard this?


    Did you tick you off?

    I bet it did!

    FACT: If you are around someone with a cold, your probability of getting a cold goes up.

    ** Hang tight: I share practitioner immune boosters below**

    Now, speaking of who you are around...

    TRUTH: One of the most important decisions we make in life is WHO we choose to be around.

    If you want to become more successful, but are surrounding yourself with Negative Nellys, Drama filled Dianas or Pessimistic Peggys – BEWARE. The probability of you becoming... well, you get where I'm going with that.

    It was hard to find a good - positive - support community when I entered the beauty industry, which is one of the reasons I started The Beauty Biz Club. Competition was just way more prevalent than community and now I am happy to say that I'm watching a refreshing and hope-inspiring shift happening in the club.

    I am curious... Are you hanging with the right people to fuel your success?

    Stop for a moment and list the people around you regularly who are energy-zappers. You know, the ones who make you feel like crap.

    Next list the energy-giving people. You know, the ones who make you feel ready to be and do better.

    If your positive list is nonexistent or smaller than your negative one, it's time to start cultivating some new relationships. You might want to join a women in business group or volunteer time to a cause that is important to you.

    Or… If you want immediate connection with a group of people who get YOU and support YOU, come join me in The Beauty Biz Club for a massive dose of inspired energy. 

    Now, for some Treatment Room Immune Boosters:

    Essential oils - Try OnGuard oil blend by DoTerra, Thieves blend by Young Living, or make your own blend based on ingredients found in those - add to your aromatherapy diffuser during cold season, or, mix a few drops with water into a spray bottle and sprit your room a few times a day. 

    Surgical masks - keep a box on hand just in case a client comes in and says, “oh, I have allergies.” ...Yah, right.

    Himalayan sea salt - Keep on hand (no joke - order now), three to five, 2-lb bags, of Himalayan sea salt and the second you feel something coming on add them to a hot bath where you’ll want to soak for 20-30 minutes. I get my salts on amazon.

    When your livelihood depends on the work you do for clients, it's important to be diligent about prevention and self-care.

    Here’s to your health and success!

  • 29 Oct 2018 11:52 AM | Debbie Rebar (Administrator)

    by Lori Crete

    When I was going through a divorce I went to therapy.

    I wanted clarity and direction because I was feeling bad about myself. This was 15 years ago, and my therapist said something that I will never forget...

    “I bet being in the beauty industry is not easy. You surround yourself with others who are hyper focused on their looks.”

    Interesting thought to chew on, right!?!

    At first her statement made me feel defensive.

    I love my clients.

    My clients love me.

    I do more than help people with their outer appearance.

    I make my clients feel beautiful inside and out and this is why they are loyal to me.

    But then, I took a deeper dive into her statement and realized that she might be onto something.

    When your main working objective is to create beauty, it comes with some big responsibilities.

    People expect a lot from us.

    Clients want us to fix them, yet they don’t always take us seriously as professionals. They don’t always invest in our recommendations to get the results they desire. And, they don’t always follow instructions.

    It’s easy as a beauty practitioner to beat yourself up because you get lost in trying to figure out who you’re supposed to be and how to be taken seriously.

    Now here’s where it gets even more complicated than it was 15 years ago…


    Social media sets extremely high expectations on how people are supposed to look. It would seem that we all need to look perfect all the time.

    Beauty related posts on Instagram and Facebook are making our job even more demanding, yet still we aren’t always viewed as the experts we are.

    Our clients are being bombarded with unrealistic views of beauty. And, our clients expect instant results yet, we know that instant results and creating beautiful skin simply don’t go hand-in-hand, but still... more pressure on us.

    I don’t know about you, but I am tired of it.

    Today, let your self-care be about not beating yourself up. Just for today, give yourself a break, do your best, trust your gut, suggest the most appropriate add-ons and home care products, and focus on being fully present for each client.

    Then, see how you feel after that.

    Pay close attention to how your clients respond when you show up with this centered and confident energy.

    Now… From this point forward, be sure to stay true to your passion for this industry and fuel your marketing messages with your heart and your why.

    Show up as a professional with high standards and know that when you do, you will be given the precious opportunity to deeply serve clients and gain the respect you deserve.

    Here’s to turning off the noise and pressure of unrealistic expectations.

    Here’s to a boost in your confidence.

    Here’s to a genuine and authentic way to create a full schedule and gain tons of referrals.

    Here’s to your success!
  • 17 Sep 2018 6:55 AM | Debbie Rebar (Administrator)

    author: Lori Crete

    So what happens behind closed doors in a Beauty Biz Mastermind?

    I just met with 30 high-income earning beauty practitioners at a Beauty Biz Club mastermind. We spent the day together focusing on three topics that are overlooked and under developed in the beauty industry:

    1. Conversation – surrounding standing tall and practicing beauty from a place of purpose and profits.

    2. Collaboration – The day included a case study on acne.

    WOW! Rich resources were shared on how to help clients gain clear skin and confidence.

    Shared knowledge on treatments is priceless!

    Collaboration provides you with unique knowledge that will set you apart in the crowded beauty space.

    3. Connection – The beauty biz world can be competitive and lonely. In order to tap into your highest potential you need connection with others who understand your mission and your challenges.

    FACT: Conversation, Collaboration, and Connection with others who support you is an investment that will pay off WAY more than any machine or product line.

    Togetherness Takeaways - to help you become more successful... Must haves of a super successful, high-income beauty practitioner:

    1. Growth Bank - Highly successful practitioners have a strategic plan of action. Winging it or figuring it out on your own will most likely cost you cash flow problems.

    “82% of businesses fail due to cash flow problems.” [Ipage.com]

    When you Join The Club, you gain immediate access to The Growth Bank Training: 5 Step Success Achieving System.

    2. Idea Tank - Highly successful practitioners understand the need to fuel their Idea Tank. Lack of direction, guidance and an empty idea tank leave you feeling overwhelmed and stuck… just a few reasons you should consider joining The Beauty Biz Club.

    3. Confidence Campaign - High earning practitioners know that confidence affects profits and they invest heavily in making sure their self-confidence levels are high.

    FACT: When confidence is high profits increase. Where are they getting the fuel to power these must haves? The Beauty Biz Club – a one of a kind success based society designed to ignite your highest earning potential.

    How would you feel knowing that you can connect and get feedback from these ROCKSTAR Beauty Biz Professionals?

    Meeting Mojo:

    “Working with Lori has positively impacted my business by helping me with one of my biggest challenges – mindset. Lori’s trainings have given me the courage to create a business that everyone told me couldn’t work. It did and I have gone from $20,000 per year to $74,000 per year in a short period of time.” - Heidi, LE


    “The Beauty Biz Club has provided me with the tools and support to expand my business and 4x my income. For the first time, I don’t have fear that I won't be able to feed my kinds and keep a roof over their heads.” - Michele, LE


    "Lori (and her programs) helped me gain confidence to become a leader in my community, which allowed me to up my yearly income of $12,000 (solo practitioner) to $275,000 as a spa owner." –Marisa, LE

    So, how do YOU take the first step to put yourself on the success path that these ladies are on?

    Special Offer to join me in the Beauty Biz Club: Once a year I open up the club with an annual membership option (the most cost effective way to be in the club).

    This is a BIG DEAL because it comes with some awesome bonus material including:

    • You get 1 month free (You pay for 11 months but get 12 - - $79 value)
    • You get access to The Profits Protocol program ($997 value) 
    • You get the Gratitude Day training ($397 value)
    • You get a Club Leather Journal w/pen ($47 value) 

    Just be sure to join before Oct. 1st to take advantage: https://beautybizclub.com/join-us

    Again this limited time special offer is for those ready to create beauty and success.

    See ya inside!

  • 6 Aug 2018 7:36 AM | Debbie Rebar (Administrator)

    author: Lori Crete

    FACT: There is a Pampering People Pleaser living inside every beauty biz practitioner. This caring part of our soul both serves us AND burns us!

    It doesn't matter how successful you are, or how LONG you have been in the beauty industry, I would bet my best pair of tweezers that there are times when you feel taken advantage of... no-shows, habitual late-runners, and bold client requests show up and disrupt.

    I am curious…

    How do you handle the moments when you feel taken advantage of by your clients?

    [Boundaries Audit] Check All That Apply:

    ____ I ignore it. If I say something, I might lose the client and I can’t afford to lose a client. #fear

    ____ I call my husband and complain. I hang up even more frustrated because he tells me to call the no-shower and tell them off. #wasteoftime

    ___ I read an old copy of New Beauty Magazine and wish I was able to afford all these celebrity beauty treatments. #jelly

    ____ I feel defeated and insecure. If only I had the confidence and knowledge to handle these hiccups like a pro… then maybe I would be able to put a stop to the unnecessary occurrences that are costing me THOUSANDS of $$$ each year.

    If you checked any of the above, then you’re going to want to JOIN me for the Beauty Biz Club August Success Segment where Crickett Enos, The Wax Chick and I are talking Business Boundaries.

    Here’s why you need this training:

    We’ll uncover the fears associated with setting boundaries and share proven strategies for implementing them and highlight the benefits of saying "no" nicely.

    You’ll learn:

    ==> How setting boundaries builds your confidence and your business

    ==> Which Boundaries to set and how to enforce them

    ==> Scripts for saying "no" nicely

    No matter the size of your business, your boundaries are key to setting clear expectations for yourself and your clients.

    [TRUTH] Biz Boundaries create increased bookings, client loyalty, and bliss.

    Get this new and powerful training TODAY right here in The Beauty Biz Club -- it's a must-see success segment!

    The Beauty Biz Club is a professional membership club where beauty biz practitioners stay as long as they like and enjoy the ability to...

    • connect with other beauty biz professionals in a positive environment,
    • get answers to questions,
    • get ideas for growing and improving
    • get practical success tools, and
    • get support with moving beyond the fear, overwhelm and roadblocks where we all get stuck from time to time.

    Join Here ==> https://beautybizclub.com/join-us

  • 25 Jun 2018 9:51 AM | Debbie Rebar (Administrator)

    author Lori Crete

    We're days away from being half way through the year - I say it's time for us to really heat things up in your beauty biz and get some great results FAST so you have a powerful wave of profit-boosting momentum to finish the 2nd half of the year strong and have 2018 go down in the books as YOUR BEST YEAR YET!!

    The 60 Day Beauty Biz Success Challenge is NOW OPEN for registration!

    This program is a 60-day success challenge to help you market your beauty business more effectively, find joy in your practice, and significantly increase your income.

    It's not only my most popular, but it's also one of my all time favorite beauty biz success programs. It has launched more beauty biz practitioners into six figures than any other program around!


    These now-six-figure-earning gals continue to take this program each time the doors open because it gives them a new success kick-in-the-pants every single time.

    Go ahead and take a look at what the 60 Day Beauty Biz Success Challenge is all about, and how it can help YOU create the profit boosting momentum that will make you fall in love with your beauty biz all over again.

    Full Scoop here ==> http://BeautyBiz60.com

    There's nothing like this in our industry.

    I hope you’ll check it out to see what it's all about.

    There is so much power (and FUN!) in doing this as part of a group of ambitious beauty biz practitioners keeping each other inspired and on track.

    It's fast... it's fun... it's effective... it gets RESULTS!

    And, I know you will love it!

    This is your chance to light up your beauty biz soul and do something special that's focused on YOU and your success.

    Create a 6-Figure Beauty Business You and Your Clients Love ==> http://BeautyBiz60.com

    P.S. – If you've taken this program before, remember we update it each time so the content is fresh and relevant NOW... just an FYI because we know you'll be wondering ;-)

    ==> Join us here: http://BeautyBiz60.com

  • 18 Jun 2018 9:01 AM | Debbie Rebar (Administrator)

    author Lori Crete

    Here's what to do when it's time to move on...

    Are you settling for less than you really desire in your beauty biz?

    Are you feeling bored, blah, status quo, stuck and longing for bigger and better in your beauty biz practice?

    If so, it’s probably effecting your client attraction juju… yes, I do believe that energy is contagious and we get back what we put out.

    If your meter is stuck somewhere between crappy and ok, and you’re ready to feel good again then listen up!

    Here are three ways to create change and get your passion for the beauty world flowing like a positive river:

    1. Create a secret Pinterest journal board.

    A lot of times we stay stuck in the “feeling blah” mode simply because we don’t know what we want or how to start making the shift into a better place.

    A perfect spot to start to gain clarity is on Pinterest! Get on the site and start to pin anything that looks beautiful to you. Examples:

    • A feel good quote,
    • Beautiful locations,
    • Zen treatment rooms,
    • Inspiring art for your treatment room,
    • Fancy new equipment that your clients will LOVE,
    • A snazzy uniform, etc.
    An inspiration Pinterest journal will activate your passion points and help you find focus and direction.

    2. Map it Out.

    It is hard to achieve anything without a clear idea of what you want and it’s important to take a moment and think about what a perfect day would look like to you, and then map it out.

    I have been using a “map it out” success technique since I started in the beauty industry and it has served me very well.

    I would head into work and pencil in my empty spots with appointments that I would LOVE to see appear on my schedule. #manifesting I started visualizing and mapping out five appointments a day, taking a few action steps to make my vision a reality and BOOM – the clients started appearing! Once I consistently hit the five goal, I upped it to eight. BOOM! Then, once I hit eight, I went for 13 (and once I hit that, I realized I was exhausted and needed an employee ;) LOL)

    ==> Map out your perfect day and then create a P.O.A (Plan of Action) for how you can welcome the things you desire into your life.

    "Sometimes you just have to put on lip gloss and pretend to be psyched." --Mindy Kaling

    3. Take some time to watch a feel good success segment.

    The learning process is AMAZING, but if you’re not in the right frame of mind, it can bring you DOWN… way down. #overwhelm #notenough #sooverit

    That’s why I created the new (and free) guide: How To Find Joy In Your Practice (with an accompanying recorded training) to fuel your beauty biz success! Go check it out here: https://LoriCrete.com

    Here’s just a sample of what’s in it for you:

    • 5 ways for you to find joy in your practice
    • Why I decided to leave a profitable 16-year practice – and what’s next for me
    • Inside scoop (and special savings) on the upcoming 60-day Challenge
    I hope you love it as much as I loved creating it for you!
  • 14 May 2018 5:00 AM | Debbie Rebar (Administrator)

    author: Lori Crete

    I was stuck in LA traffic and my mind started thinking about my business and I found myself wondering, “HOLY COW! There was NO internet when I started as an esthetician! How the heck did I get clients in the door so quickly?”

    I have built up a booked-solid, profitable practice, moved and started over four times! ...and I am getting ready to do it again. 

    Looking back, it has never taken me more than six months to rebuild and I get excited about being able to practice what I preach. 

    • Marketing
    • Client Attraction
    • Social Media
    • Networking
    • Hustling
    • Building a beauty biz from scratch
    • Feeling confident and proud along the way
    Whenever I decide to change up my life and make a BIG shift, I first get scared (really scared) and question decision, but deep down I know that it always works out for the best. 

    I have become a better speaker, educator, esthetician, and mentor from the experiences I gain during the starting over process.

    I will be sharing more details on my move as it unfolds and develops - just be sure you open my emails for the next few months to join me on my “starting over” journey. I will be sharing all the juicy details on how and why I decided to walk away from a 16-year profitable business and start over. 

    So back to sitting in LA traffic :)

    One thought lead to another and I started thinking about all the changes that have taken place over the last 16 years and how they will affect my strategy to build up again in a new location.

    Funny thing is, even though there are TONS of ways to build a beauty biz I plan to stick to the basics, because building up a business is really not that hard to do when you decide to confidently connect with your community.

    Here’s a peek at my P.O.A.

    1. Send an email out to all my friends and family members letting them know how excited I am to offer them beauty services at my new location.
    2. P.S. my email with the following, “if you have any friends, family members or co-workers who are in need of a facial, eyebrow or bikini wax, or an amazing spray tan please send them my way.”
    3. Find a spot to volunteer my time so I can network with people who share similar beliefs – this type of connection is a great way to quickly build a clientele.
    4. Head to the same workout class 4 times a week at so I start to see the same people over and over. Becoming a familiar face is very important when you want to connect with women - and men - who invest in looking and feeling their best.
    5. Find three community influencers to invite in for what I call a “support trade off.” I offer these people a facial, and in return I ask for a shout out on their social platforms. I also mention how important it is for me to connect with and support others in their biz. It's a win-win.
    6. Use my Beauty Biz Club members to bounce ideas off.
    During times of change we need the support of others to help us stay centered, focused and moving forward in a productive way.

    The Beauty Biz Club is a membership platform that I created for the beauty industry to uplift and support one another.

    I am proud to say it is packed full of the most supportive success driven gals ever!

    If you are in need of a place to learn, grow and share I invite you to join me in this exclusive success-based society designed to provide you the ongoing resources needed to become a top earner the beauty industry.

    Want more ideas on how I plan to fill my treatment room?

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    Coming soon: 

    1. Free report on Finding Joy
    2. Free Success Segment
    3. 60 Day Beauty Biz Success Challenge
    4. And of course, anytime is a good time to become a standing member of the Beauty Biz Club!
    Click here to join me in the Essentials Forum Training Library for the success achieving system that EVERY motivated practitioner needs to know.
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